City marketing and murals are a match made in heaven. It offers the opportunity to connect residents with each other and attract visitors from outside. A mural, designed around a story and placed in a prominent location within the municipality, ensures that the story is told. A connecting crowd-puller that puts your city on the map.
City marketing
connecting people to the city
Anti-graffiti function
In the world of graffiti, artists respect each other's work. On the street, you won't quickly see someone spraying over another mural, something known as "crossing out." In places where there is a lot of graffiti nuisance, a mural can offer a solution. Developing your own mural can even provide many financial benefits in the short term by saving on cleaning costs. By choosing an effective theme, a mural can become a unifying work of art in any city.
Telling the story of the city
Every city has its own story—a rich history, an important industry, or a neighborhood where cultures come together. Every wall is like a blank canvas that offers endless possibilities to tell this story. MooieMuur knows how to bring it all together in a mural in which everyone can recognize the different elements. Improve the livability of a city or village and stimulate the local economy by making it more attractive with the power of a mural.
City marketing 2.0
Improve Livability
Interact with Inhabitants
Source of income
enrich the environment, generate income
More and more municipalities are seeing the added value of using murals. Why? Because a seemingly bare wall can become an additional source of income. By making municipal buildings available for mural campaigns by companies, municipalities can both enrich the environment and generate income for the maintenance of, for example, schools or sports facilities. Together with municipalities, we look at the conditions to ensure that the city's character is preserved, and as an objective partner, we work with the customer to help them get the most out of their mural campaign within these guidelines. Color the people, color the city.
Create awareness for Non-profit organizations
Non-profit organizations rely on support from municipalities, among others—think of subsidies. But what if those subsidies were used in such a way that they created direct awareness, combined with a strong message to residents and visitors? A mural has the power to create awareness and also to activate. By giving non-profit organizations space on municipal buildings or other structures, solidarity can be fostered. This way, the city can benefit from beautiful street art and provide help where needed.
brands we
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